naked yoga advertisements
Once again I have seen Kathryn Buddig naked.
I didn’t go looking for her, I was innocently reading Yoga Journal Magazine, and flipped the page. There she is AGAIN wearing nothing but great lighting and the yoga accessories she’s selling.
I am no prude. I am a Scorpio! But this is too much. I know it’s not a popular view because she is a “yoga star” but I am really tired of her nude ads every month. One is shocking and gets the point across, but one every month is like having a pin-up calendar.
Now there’s another; the shakti mat has gone from the cool sadhu in its ad to a photograph of a topless woman laying in the mat, hands covering her breasts.
Do we need these in our yoga mags? Do I need another reminder that my body is not that body?
Do I need to be prodded by yoga teachers now that if I buy THIS yoga product my body will be perfect like theirs?
No, thanks. I can get that in any fashion magazine, and lately i have been getting just as much yoga in those same fashion rags.
We don’t need sex to sell yoga. But apparently we need sex to sell silly yoga products. Maybe Yoga Journal will be off my renew list this time. It’s become less about yoga and more about “yoga cool”.
UPDATE: I have posted again about this recently since Yoga Journal’s receipt of a letter about this very subject from Judith Hansen Lasater. You can read that new post here.